MAEKAN is community-supported digital platform focused on audio-based storytelling. Their format and approach explores the unexpected connections that impact and shape individual expression.
At Instrument, I helped build a team and set up a unique incubation environment where we developed a business strategy, design direction and digital experience for the MAEKAN brand. MAEKAN’s product scratches the surface on how we think about audio-visual storytelling and creates an exciting opportunity to challenge how we consume media.
Role: Creative Director
Tim Kamerer - Design
Jordan Sowers - Design
Brandon Kitajchuk - Development
Zech Bard - Strategy
Ravi Mongia - Strategy